Just think of your Shopify store on a main street in Australia. However, just imagine if only locals could find it. Now that’s where local SEO comes in. Are you ready to tap into local search power and bring more customers through your doors? Dive on into the strategies you need to conquer the Aussie marketplace. In a world where online is everything, the fact that local SEO is no longer an option but more of a necessity to survive in today’s competitive market is inescapable. Optimizing your Shopify store for local search will bring you above the competition; it increases visibility, targeted traffic, and accordingly sales. This is considered the basic building block of local SEO. Make sure your listing is always correct, complete, and current with necessary details: business name, address, phone number, website URL, business hours, and product categories. Allow your customers to leave reviews for your GMB profile because reviews will boost your search rankings in local searches.